7 B2B statistics that support the use of LinkedIn by jewellery suppliers:

As a B2B jewellery supplier, LinkedIn is an incredibly important platform to use for networking and building relationships with potential clients and industry professionals. With over 700 million members worldwide, LinkedIn provides access to a vast network of professionals in the jewellery industry, making it an ideal platform to connect with potential customers, suppliers and partners.

One of the main benefits of using LinkedIn is the ability to showcase your business, products and services to a large audience. By creating a company page and consistently posting content, you can establish yourself as an expert in your field and build credibility with potential clients. Additionally, LinkedIn offers a range of advertising options, including sponsored content and sponsored InMail, which can be highly targeted to reach your ideal customers. Overall, LinkedIn is a powerful tool for B2B jewellery suppliers looking to grow their business and establish themselves as leaders in the industry.

  1. 80% of B2B buyers use LinkedIn to research products and services.
  2. 62% of B2B buyers say they are more likely to do business with a company they connect with on LinkedIn.
  3. The average B2B buyer spends 1 hour per week on LinkedIn.
  4. LinkedIn is the #1 social media platform for B2B marketers.
  5. LinkedIn is the #1 source of website traffic for B2B companies.
  6. LinkedIn is the #1 platform for generating B2B leads.
  7. LinkedIn is the #1 platform for building relationships with key decision-makers.

These statistics show that LinkedIn is a valuable platform for B2B companies to reach potential customers, build relationships with key decision-makers, and generate leads. If you are a B2B jewellery supplier, I encourage you to create a LinkedIn profile and use this platform to grow your business.

Here are some additional tips for jewellery suppliers who want to use LinkedIn effectively:

  • Optimise your company profile. Make sure your company profile is complete and up-to-date and includes relevant keywords that potential customers are likely to search for.
  • Create and share valuable content. Share content relevant to your target audience, such as industry news, case studies, and thought leadership articles.
  • Join industry groups. Join industry groups on LinkedIn to network with other professionals in the jewellery industry, share ideas, and learn about new trends.
  • Use LinkedIn Ads. LinkedIn Ads can be a great way to reach a targeted audience of potential customers on LinkedIn.
  • Track your results. Use LinkedIn Analytics to track your results and see how your efforts pay off.

By following these tips, you can use LinkedIn to reach a wider audience, build relationships with key decision-makers, and generate leads for your jewellery business. 

Time is often one of the constraints to managing a social profile and driving attention to your business, Jewel Ads was set up to address this; they provide not just a platform but an all-in-one service that does all the work for you, with a focus on an all year round service Jewel Ads is the perfect platform to build your brand and drive leads.